CNBC covers the growing popularity of a service called ZenoRadio, which assigns U.S. phone numbers to streams of popular radio stations from around the world, giving listeners in this country access via a simple phone call -- no smartphone needed.
"A loophole in the Telecommunications Act of 1996, originally intended to help compensate rural carriers, allows the company to receive a few cents for every five minutes or so that a customer listens to the station," CNBC reports. "For the most part, it's only a few cents. But multiply that by close to a million customers—some of who listen for hours a day—and revenue starts pouring in... Experts say changes in telecommunications technology have allowed rural carriers to turn this into a profit center by partnering with providers of services like free conference calling and radio."
So, the more customers listen, the more money ZenoRadio makes -- a striking difference from webcasters whose costs rise with additional listening. The article makes no mention of licensing content.
Read more from CNBC here (h/t to Tom Taylor Now).