Platinum sponsors 2012:
Edison Research’s new study, “The Social Habit,” shows that social media reaches 52% of Americans age 12 and up. Facebook alone is used by 51% of Americans. 8% of Americans use 
Twitter.
Among social network users, 56% own a smartphone. Finally, 43% of daily social network users connect with brands, products or services through social media — usually on Facebook.
You can read more about the Edison Research study here.
Same with entertainment Search & Recommendation results powered by Rovi Data. Customers can get highly relevant results through your platform or app; you can even edit behind-the-scenes to reflect your inventory or other considerations. No wonder Rovi Data is used by Pandora, Rdio and other leading internet radio sites.
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Friends are good to have. Facebook is a fun way to connect with friends. "Social media" is an excellent channel for brands to communicate with their customers.
But sometimes is enough enough? On my way to work this morning in Chicago, there was a poster at the "el" stop for a local bakery, Turano, that primarily serves the food service industry. (I guess some of the...
| May 22-26 | Music Matters: Singapore |
| June 4-5 | Radio Ink Convergence: Santa Clara |
| June 14-15 | Music Hackday: Barcelona |
| July 18-20 | The Conclave: Minneapolis |
| July 20 | RAIN Summit Midwest*: Minneapolis |
| Sept. 18 | RAIN Summit Dallas*: Dallas |
| Sept. 19 | NAB/RAB Radio Show: Dallas |
| Sept. 29 | IBS Columbia College Conf.: Chicago |
| Oct. 5 | RAIN Summit Europe*: Berlin, Germany |
| Oct. 9 | SF MusicTech Summit: San Francisco |
| Oct. 20 | IBS East Coast Conf: Boston |
| Oct. 27 | IBS CUNY Kingborough College Conf: New York |
| Dec. 1 | IBS West Coast Conf: Los Angeles |
* = Kurt Hanson speaking
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