RAIN's
ongoing coverage of the CARP ruling is brought to
you by these fine firms. See our RAIN Industry Guide
(here)!
BY
KURT HANSON In an effort to help our
industry coordinate and publicize all of the various initiatives
currently underway
from Webcasters in response to the recent CARP ruling on
Internet radio royalty rates, RAIN's
crack team of interns pulled an all-nighter last night to produce
a new
website
called "Save
Internet Radio."
However, because we just
reserved the
domain names (.com and .org) last night, they have not yet had time
to propagate throughout the Internet, so for the next
couple of days, you'll have to find it at http://208.3.135.80
or by clicking the screenshot at right.
We hope you'll find the site offers a useful summary of the
issues involved and a comprehensive set of links to all the various
parties' efforts.
At the top of the left-hand menu of
our new site you'll find links to ten or more of the industry's
best
response efforts,
including proposed letters to the U.S. Copyright Office, Congress,
press contacts, and various petition efforts.
The"Save Internet Radio" home page currently features
a nice, simple, 12-paragraph summary of the legislative
history behind the DMCA and the CARP ruling. (This was
inspired by the fact that some Webcasters are telling their listeners
that "a law is about to be passed." In fact,
the law was passed in October, 1998!
The CARP ruling is simply part of the Copyright Office's implementation
of that law.)
Coming later today,we'll add to the site a summary
of what we believe are the best arguments
to have been raised so far in objection to the CARP panel's decision,
pulling from the response efforts described above, from recent "RAIN
Reader Feedback," and from other sources.
We're also writing a summary of the proposed
techniques that have been suggested to communicate those
objections to the appropriate parties (e.g., petitions, letter-writing
campaigns, efforts to get press coverage, etc.), accompanied by
advice from various Washington, D.C., insiders regarding which
of those techniques they believe would be most effective.
Give us your
feedback!
We hope that you will find our new site to be a valuable
resource in the upcoming days.
Please send your comments, suggestions, etc., to us using
the "Feedback" form below or via e-mail here.
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BY
KURT HANSON Buried deep within the 143-page report of the recent
Copyright Arbitration Royalty Panel (CARP) hearings on Internet
radio royalties are a number of fascinating facts, rationales, and
rulings including a ruling that Webcasters, if the ruling
is accepted by the Copyright Office, may offer "listener-influenced"
Webcasts at no increase in the statutory
royalty rate!
This has been a key bone of contention between some Webcasters
and the RIAA, generating several lawsuits and possibly one
of the reasons for the disassembling of Viacom's Sonicnet.com,
which had some degree of personalization features, and Launch.com's
willingness to sell out late last year to Yahoo!
The ruling apparently allows a "skip" button, artist
and song ratings that have an influence on music played, and other
personalization features, as long as the webcast produced stays
within the other restrictions of a statutory licenses (e.g., no
front-promotion of song titles, no "instant requests,"
a limited number of plays from one CD or artist per three-hour period,
etc.), all without an increase in the royalty rate that non-listener-influenced
Webcasters would pay.
Quotes from the CARP report (here)
regarding that topic and others follow:
CARP allows listener-influenced
services at same statutory rates "While RIAA may believe that listener-influenced services
displace demand for sales of their phonorecords (see e.g., Tr. 1508-12
(Griffin)), there is no empirical evidence before us to confirm
this belief... We also note that RIAA has reached agreements with
several licensees that offer listener influence at rates consistent
with its predominant rate (without premium)..."
"The Panel cannot imagine how one would meaningfully
draw the line between those services eligible for the basic webcasting
rate and those that would be subject to a separate rate for listener-influenced
services. Indeed, neither side has adequately described such a line
of demarcation. We conclude that so long as a service complies with,
and is deemed eligible for the statutory license, it should not
pay a separate rate based upon listener influence."
"Skip" button simultaneously
allowed and
perhaps priced out of the market "We find no justification for excluding short performances
merely because the listener elected to skip a sound recording. The
functionality of certain services that allow listeners to skip unwanted
performances provides a benefit to webcasters.
"Although the record does not support a higher performance
rate for services that provide this functionality, neither does
the record support penalizing the copyright owners for this benefit
to webcasters a benefit that allows webcasters to offer a
more satisfying experience to their listeners. None of the 26 agreements
provides an exemption for skipped songs and no exemption is warranted."
... It's nice that
the CARP ruling permits Webcasters to offer listeners a
"skip" button, as it's one of the features that we
believe consumers appreciate most about Internet radio.
However, by charging $.0014 for every song that's played,
even for only a moment, offering a "skip" button could
become so expensive that Webcasters can't afford
to offer it! ...
Setting
the rate for side channels
was also based on Yahoo! deal
"The record is devoid of direct evidence of the willing
buyer/willing seller rate for archived radio retransmissions. But
the Panel must resolve which rate, of those we have already determined,
should apply to these retransmissions the 0.07¢ RR (and
commercial broadcaster) rate, the 0.14¢ IO rate, or some other
rate.
"In accordance with our previously articulated reasoning,
the best benchmark for
determining royalty rates for the transmission of archived programming,
side channel
programming, and substituted programming, is the Yahoo!/RIAA license
agreement.
That agreement provides compelling record evidence of two willing
buyer/willing seller
rates: (1) a rate for Internet retransmissions of AM/FM broadcasts
(RR rate); and (2) a
rate for all other Internet transmissions." The radio simulcast rate is for
simultaneous transmissions only
"Absent contrary evidence, the Panel concludes that the
Yahoo! RR [radio retransmission] rate applies only to simulcast
transmissions and does not include archived transmissions, side
channel transmissions, or transmissions
containing substituted programming...
"The Panel determines that the 0.07¢ performance
rate applies only to simulcast transmissions. All
other transmissions are subject to the 0.14¢ performance rate."
... Here's a critical
question for ad insertion companies (e.g., Hiwire, Lightningcast,
Loudeye) and the stations that use them:
Is it possible that the Copyright Office would consider
inserted spots to be "substituted programming"?
If so, does that mean that the use of ad insertion would double
a station's royalty rate? ...
TO BE CONTINUED: Our summary
and analysisof the CARP ruling will continuetomorrow
in RAIN.
XM Satellite Radio has reportedly received a patent for a
technology that would enable them transmit specific
information to targeted geographic -- which has further heightened
the fears of the broadcast industry which sees the service as potential
competition.
The satellite radio industry has insisted all along that
their need for terrestrial repeater technology is simply to "fill
in the holes" in their satellite broadcast coverage (in dense
urban areas where buildings and overpasses tend to hamper satellite
reception, for example).
But according to reports, the National Association of Broadcasters
(NAB) fired off a four-page
letter to the FCC which
accuses XM of trying to horn in on local radio programming.
NAB president Edward Fritts (above right), on the industry
organization's website, said "we are astonished to learn that
XM Radio has secretly
acquired a patent that will allow the company to provide local radio
programming." He continues by saying, "the FCC International
Bureau has either dropped the ball,
or that XM believes it does not have to play by the rules."
He calls on the FCC to deny XM's request for approval of a permanent
repeater network.
XM, however, insists they're being honest about using the
repeaters only to support their national coverage. XM spokesman
Charles Robbins told Radio
& Records that his company is in "absolute agreement"
with NAB's demands. He insists his company's scientists merely applied
for the patent to protect the "intellectual property"
of their discovery.
The RIAA is misrepresenting this digital copy issue. As far
as I know, no one is transmitting anything like an exact duplicate.
All streaming media uses data reduction and other bandwidth saving
means to deliver the signal. None of it comes anywhere
close to an exact digital duplicate. In most
cases the quality is far less than that of an analog cassette tape.
So if the RIAA's big concern is the delivery of an exact (or
even a high quality) duplicate, then let's be fair about it. While
it is technically possible (provided the listener has high speed Internet
access -- most don't) to deliver a great sounding signal via streaming,
most streaming media quality is extremely poor.
If we are to exercise fairness, then the amount of degradation
introduced in the streaming process must be considered in the equation;
i.e., if it sounds half as good as the original, then the fee should
be half. In collecting money, they are interested in shutting down
the amateur webcaster.
George Thomas, President
CartWorks / dbm Systems, Inc.
"They
should be paying me!"
I have been a webcaster since 1999. The reason I started, was
simple. I like Heavy Metal, and not one dirt world radio
station was playing that type of music.
With no intention of making a buck, I started my website and
Shoutcast station. Since 1999, I have not made 1 cent with my "station,"
but it has cost me thousands of dollars. My site and station have
brought music and sales of CD's to an otherwise ignored type of music.
I just do not get how I owe money, or why I should pay money. I have
not made a cent!
I may be just confused, but if I did not make any money from
their "art" -- and only helped sell their "art" -- why the heck do
I owe money? They should be paying me!
If they (CARP) were really interested in collecting money,
a flat fee of a couple hundred bucks a year would have generated money.
Instead, they have set the rate so high knowing, that amateur webcasters
will not be able to pay.
In affect, (they're) shutting them down with strong arm tactics.
CARP is not interested in collecting money, they are interested in
shutting down the amateur webcaster.
Craig Walters ZWarp Hard Rock
"Rabid
assault on consumer choice..."
How did we allow our society to become so venal?
Enron is a classic example of pigs at the trough. They should
all be locked up and made an example of -- but does anyone think that
will happen?
And now this usurious fee structure for Internet radio makes
me sad. This rabid assault on consumer
choice in the name of intellectual property is really another cynical,
venal attempt by financial terrorists masquerading as businessmen
to plunder our pockets. If they win in the name of protecting intellectual
property, I suspect the next target will be the public library. Why
not? Authors might argue that their works are being shared "Napster-style,"
and therefore the lending of books must be stopped!..
It's ironic that Internet transactions have largely been tax
free because it was felt that it was important to support and help
develop web commerce. Why not have the same philosophy applied to
webcasters who are developing Internet radio? If the fat cats get
their way these fees will "kill it before it grows." I would like
to know if CARP polled any of us consumers and got our opinions.
Michael Daish
"It
will be a travesty..."
I am 35-year veteran of the broadcasting business. I am now
retired. I truly love this site you have created. This new
industry needs what you are providing.
I rarely listen to anything but Internet radio. If CARP is
not stopped it will be a travesty. I am a regular listener to Radio
Paradise in Paradise, California and will do just about anything
to help Bill Goldsmith and Rebecca
continue their most wonderful work.
Up until I started listening to RP I rarely purchased new
music. Now I find myself spending money on the new product that Bill
is delivering through his Shoutcast.
Lee Duncan
"Completely
inconsistent public policy..."
Keep
in mind that restricting or destroying Internet radio also eliminates
Internet appliances, like the stillborn Kerbango Internet radio.
While the high tech industry is lobbying Washington for assistance
to increase broadband adoption, the CARP decision devastates one of
the most popular uses of broadband. Completely inconsistent public
policy.
Jim Gable
formerly of Kerbango
"Effectively
stifling this new outlet..."
Thanks to the "coagulation" of local radio into a
small number of groups owned by very few and programmed by fewer,
lots of excellent music can't be heard anywhere but online.
After hearing their songs on the Internet, I've recently bought
CDs by John Prine, Kasey Chambers, String Cheese Incident, and Laura
Love that I could never have heard anywhere else.
I can't understand how that can be bad for the music business.
Effectively stifling this new outlet in the name of protecting profit
is the same kind of stupid idea that restricting the advent of VHS
tapes, CDs, DVDs, digital recording, and the Internet itself was.
The development of all of those technologies has resulted
in huge industry growth and profits. Opening new markets always results
in profit opportunities. Where is the capitalist spirit?
Jon Hazell
"What
a difference from...starting commercial FM..."
As an independent stand-alone FM surrounded by competitors
who still sell spots under 10 bucks, we don't exactly have the basic
income to keep up with the RIAA fees. Add to that ASCAP,BMI, and SESAC,
and
you've got to bill a bunch to just break even. Oh, yeah...and the
spot substitution software...and on and on.
We're going to hang in because it's my nature to not be left
at the gate of new technologies and audience possibilities. But what
a difference from when we were starting commercial FM in the late
sixties/early seventies. We paid our ASCAP and BMI, and the record
companies and artists supported us with great music.
Now, we've got music and programmers so poor that legalized
payola has become the norm in many of the big chains, and the RIAA
is losing their financial base so quickly, that they charge us to
promote their members and their music. We're so far from the basis
of good radio and good business that the word "great" can only appear
in quotes.
Tom Yates KOZT.com
"Zero
impressions...zero exposure..."
I live in Oklahoma and listen to web broadcasts from Boston
and California all day long at my PC, while working. I'm a captive
audience for commercials that may be broadcast from national advertisers.
Unfortunately, there are no local stations that I care to
listen to (all 'cookie cutter' format). Without the web broadcasts,
I'll just go back to listening to my own CD's in my office as well
as in my car.
That's ZERO impressions, as well as ZERO exposure to new artists
whose music I would actually go purchase. Do these people not understand
that?
Mike Harris
"Such
a discriminatory plan..."
It's a joke to think that anyone wants independent broadcasters
to have success with music given these Draconian rates.
Especially when small companies like mine will never be able to partner
with a Microsoft
or Yahoo.
All of the services offer the same music. Website owners that
offer music the audience wants (and record companies keep out of print)
will have to fight tooth and nail to avoid being forced out of business.
It is outrageous that the government would support and encourage such
a discriminatory plan.
Tessil Collins Sun-Music.net
"Millions
and millions of golden eggs..."
Pity the poor record companies. They're going after what
could have been thousands upon thousand of geese laying millions
and millions of golden eggs. Imagine audio streaming sites that
attracted listeners who were interested in buying the music instead
of waiting around to copy it from an inherently imperfect audio
stream the next time it was played.
As the record companies know all too well, radio stations
plays have always been the major factor driving record sales. Why
not on the Internet?
Record companies should stay focused on shutting down the
"Napsters" of the Internet and a host of similar large
files sharing services. The real culprits are bootleggers the world
over, independent of the Internet, who as soon as a song or album
is released immediately start copying and selling CD's. Keep going
after them not the geese which lay golden eggs.
If you'd like to look for a law firm, e-commerce partner, research
firm, or NTR revenue opportunity, click here
to revisit the special "RAIN Vendor Guide" issue
from January!