In one of the first moves of a successful big-station radio programmer
into the Internet-radio programming space, WYBB/Charleston, SC OM Charlie Kendall has resigned to become VP/Entertainment Programming of ClickRadio in New York, according to Radio & Records. (ClickRadio's current website is nothing more than a "Coming soon" message and an e-mail-address submission form. Click logo above to see it.)

Kendall is perhaps best known nationally for his role as PD of WNEW-FM/New York City during its "glory years" in the 1980s -- and as a rock radio production voice. Click here for the item in R&R's "Rumblings" (subscription required) or here to read the item in All Access's "Net Talk" (registration required.)

Radio set to break 8% mark: "The radio industry is on track to claim 8% of total US ad spending this year, Emmis Communications CEO Jeff Smulyan told the PaineWebber Media Conference in New York.

"'That is a landmark development,' said Smulyan, who is also chairman of the RAB board, noting that it will be the highest ad share for radio since TV became a significant force in the 1950s..." Click here to read the story in Radio Business Report.

Several readers of this newsletter have written in to share some of the data behind the Arbitron InfoStream
webcast ratings that were released last week. (Click here for the original story, here for Friday's analysis of what the numbers mean, and here for some of the responses from readers.)

Oddly, however, the AQH estimates that station personnel are reporting seem to add up to a total AQH audience size larger than the apparent national total!

The following table (as shown in Friday's issue of this newsletter) takes Arbitron's reported overall total of 1.3 million hours of reported webcast listening in October -- on the 240 streams that they measured -- and tries to infer the total number of people listening to those 240 measured streams at the average moment:

The math I used above is generous -- I made an assumption in the fourth step above (highlighted in blue) that all of the hours of Web listening occured between 6AM and 12M and quoted an AQH for an 18-hour broadcast day.

If there was some overnight listening (and of course there was), the true AQH per station estimate would be lower. The following table is more conservative -- it calculates AQH based on a 24-hour broadcast day:

	1,300,000	Total hours of listening nationally
	divided by 31	Days in October
	equals 41,935	Total hours of listening per day nationally
	divided by 24	Hours per day (24-hour day)
	equals 1,747	Total persons listening nationally in avg. hour
	divided by 240	Number of stations measured by InfoStream
	equals 7.3	Webcast AQH per station (24-hour broadcast day)

Either way, we're talking about somewhere between 1,747 to 2,330 persons listening to the 240 stations combined at the average moment.

However, the reports I'm getting from readers suggest a total AQH (based on a 24-hour day) of 1,425 listeners for the stations streamed by ABC Radio Networks (led by WPLJ, WJZW, and Tom Joyner's network show, with an AQH of about 150 listeners each) and about 900 listeners in total for several of the stations streamed by Magnitude Network -- note that those two numbers alone add up to 2,325 listeners -- plus the people listening to the several dozen other Magnitude Network stations, all of the BroadcastMusic.com stations, and all of the La Musica stations.

In other words, when you add the individual station AQHs together, you get a total that seems higher than the national total.


What does this mean? Personally, I'm at a loss. If you can help shed some light on this situation, please e-mail me here.




From the New York Times: "In the latest examples of how Hollywood is trying to turn the Internet into an entertainment venue, the creators of the television show "South Park" have said they have agreed to make a series of 39 short cartoons for the World Wide Web..."

Click here for the story from the New York Times (registration required).




From Radio & Records: Smulyan 'not a believer' in satellite radio: "'I would like to see the United States constitution amended to say that people have to pay for radio. But until that happens, I can’t see people paying for it.' That’s what Emmis Communications CEO Jeff Smulyan said at the PaineWebber Media Conference...about the approaching threat from satellite radio.

"He went on to say that the only people who will buy into it are people looking for very specific niche programming..." Click here for the full story in R&R (subscription required).

Radio and Internet Newsletter is a daily compilation of news (plus essays, commentary, and resources) designed to help you better understand the Internet and its potential impact on radio -- both the dangers it presents and the opportunities it offers. We hope you find it valuable.

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