From TechWeb: "Advertisers spent $4.6 billion on Internet
advertising last year, double the amount spent in 1998, the Internet
Advertising Bureau said Tuesday.
"Advertisers spent $1.7 billion in the fourth quarter of
1999 to end a year that saw online 
ad
revenue grow 141 percent over the $1.92 billion spent in 1998,
according to a study conducted by the accounting firm PricewaterhouseCoopers
and released by the Internet Advertising
Bureau, a New York-based industry group.
"Consumer-related advertising was the leading segment, at
31 percent of spending; followed by financial services, 17 percent;
and computing, 16 percent, according to a survey of 200 companies
and as many as 1,200 websites..."
Read TechWeb's
piece here
or the IAB's press release here.
From Radio Business Report: "Traffic.com, a Internet-based
traffic provider for radio stations (among other media) 
and
their websites (via a co-branded link), has appointed Richard
Ramirez CEO. Traffic.com has an alliance with AMFM Inc. (N:AFM)
for possibly multiple markets. Ramirez, most recently a principal
with RPR Media Consultants, oversees a business plan that delivers
Traffic.com’s text-based data on TV, radio, cable, the Internet,
wireless channels and in-vehicle navigation units. Traffic.com’s
radio clients include Susquehanna in Dallas, Pittsburgh-based
Steel City Media, [and] AMFM in Pittsburgh and Philly." (Read
RBR Online here.)
Ramirez's previous media industry credits include roles as
EVP/ COO of Ethnic-American Broadcasting Company (E-ABC), a digital
programmer and distributor of non-Hispanic ethnic programming
in the U.S. and Canada; VP/GM of La Cadena Deportiva, Prime Ticket
Networks, a startup of regional and national Spanish language
sports networks (now known as Fox Sports America); and SVP of
Univision Stations Group, where he managed company owned and operated
TV stations in key markets. (Read the full press release here.)
 |
"Just
wanted to take a short minute and tell you how much I
enjoy your daily news site. Love when you show the new gadgets
in the wireless world, etc. Thanks for the one source for
busy people like myself." -- Denise Sutton, CEO,
WarpRadio.com |
| All
of us here at RAIN appreciate hearing from you.
E-mail us (with compliments, criticisms, and/or suggestions)
here. |
BY
KURT HANSON
In the past, if you were a popular air personality engaged
in a major fight with management and not doing your show, you
really didn't have any way of communicating with your listeners.
Nowadays, you do, thanks to the Internet.
As WCKG/Chicago's Steve Dahl continues his current
tussle with CBS management (see original RAIN story here),
he's able to use his Dahl.com
website to give his listeners a day-by-day account of the situation.
In addition, his message boards offer his listeners a forum through
which they can communicate with him, his wife Janet (a lawyer
who's playing a role in the negotiations), and each other.
However,
if you've got tens of thousands of loyal listeners, that can of
course outstrip the capacity of the server you're using for your
website, as is happening regularly in this particular case (see
screenshot).
If you'd like to try to access Dahl's site, click here.
To visit WCKG's site (which to date has been ignoring the situation),
click here.
Reprinted from yesterday's edition:
Tuesday's
lead story (here)
was about a press release claiming that a disgruntled employee
had "stolen" EBandRadio.com's
three electronica radio Richard Ramirez named CEO, Traffic.com
(4/18) Traffic.com, a Internet-based traffic provider for radio
stations (among other media) and their websites (via a co-branded
link), has appointed Richard Ramirez CEO. Traffic.com has an alliance
with AMFM Inc. (N:AFM) (RBR 1/31, p.3; 4/10, p.3) for possibly
multiple markets. Ramirez, most recently a principal with RPR
Media Consultants, oversees a business plan that delivers Traffic.com’s
text-based data on TV, radio, cable, the Internet, wireless channels
and in-vehicle navigation units. Traffic.com’s radio clients include
Susquehanna in Dallas, Pittsburgh-based Steel City Media, AMFM
in Pittsburgh and Philly. stations and that the station was being
deluged by calls from concerned listeners.
"You'd
have everything from yesterday..."
--
Lou Josephs (loujo@ix.netcom.com) |
April
18, 2000
1:22:13 PM
|
[Regarding
the questions you posed at the end of the article:]
1. You would have a daily incremental backup at 99.5% of all hosting
farms.. That means you'd have everything from yesterday..so whatever
you might have added would be lost. You'd also have a backup of
the OS.
2. Unlikely..as the minute someone is blown out the door, just
like radio they're locked out of the building in this case the
server systems. If they didn't do this..how stupid can you be.
3-rest...Hype
"It
doesn't pass the smell test..."
-- Len Feldman, Equipoint Corp./Comedyaudio.com |
April
18, 2000
1:39:44 PM
|
"Online radio
cyber terrorism?" It doesn't pass the "smell test." Why would
a publicly traded company with insurance obligations keep no backup
of the site whatsoever? Why would it issue a press release to
tell the world (including its shareholders) that it's completely
incompetent? How could "a disgruntled former employee" wipe out
all traces of the site, everywhere? And, as you pointed out, how
could listeners get a phone number to call when there's no phone
number on the "placeholder" site?
In my opinion, it's most likely a publicity stunt, designed to
garner press and spread the URL around. If they've got little
or no traffic, there's no disadvantage in shutting the site down
for a short time, if it results in more visits (all of which are
counted in the log files.) In a few days, after they've gotten
the press coverage they're looking for, the site will miraculously
be rediscovered on a CD or hard disk somewhere, and the radio
stations will return to the air.
This is an increasingly common tactic -- a website is "defaced"
by "hackers," and word is spread (both by the the "victim" itself
and by others working for the "victim") about the attack. The
press picks up on the story, and site traffic explodes. Then,
a few days later, it's revealed that the "victim" actually did
the defacing itself.
I could be completely wrong, but if this episode is eventually
revealed as a hoax, I hope that you hammer them.
Reprinted from Tuesday's edition:
Taking
the last digit of yesterday's closes of the Dow, NASDAQ, and
S&P 500, a rising stock market yesterday helped created the
essentially random number shown
below of 164:
| |
Dow |
1
|
0
|
5
|
8
|
2
|
.
|
5
|
1
|
| |
NASDAQ |
|
3
|
5
|
3
|
9
|
.
|
1
|
6
|
| |
S&P
500 |
|
1
|
0
|
4
|
1
|
.
|
4
|
4
|
| |
|
X |
X |
X |
X |
X |
X |
X |
X |
Which
means that the 164th name on our list of contest entrants (as
posted early yesterday morning)
is the winner in the RAIN VIral Marketing Contest!
 |
 |
 |
One
lucky RAIN reader has won this entire phenomenal prize package
-- the most amazing
prize packge ever
offered in
the entire history of Web-based newsletters
about radio and Internet issues!
Click
here
to find out if RAIN contest entrant #164 was you.
|
