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| To
read yesterday's issue of RAIN, simply click on
the blue arrow to the left of the issue date above.
|
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From the Arbitron site: " Arbitron
announced today that its September Webcast Ratings measures over
an 
unprecedented 1,000 webcast channels.
"In September, NetRadio, an Internet-only webcaster streamed
by Akamai and iBEAM Broadcasting, occupied seven
of the top 10 spots. NetRadio's '80s Hits' ranked number
one with 248,600 Aggregate Tuning Hours (ATH)—the sum total of all
hours that listeners tune to a given channel during a month.
"Claiming the number four spot was heavy metal lifestyle
community channel KNAC streamed by 
Akamai and Enigma Digital with 213,000 ATH. International webcaster
Virgin Radio, streamed by Ginger Online, ranked number nine with
191,300 ATH. The top ranked U.S. radio station streaming audio online
was WABC-AM's webcast channel, streamed by RealBroadcast Networks,
ranked number ten with 188,000 ATH...
"Internet-only Groove Radio, streamed by Enigma Digital
and Akamai, had the largest increase in ATH. In fact, the Electronica
Web channel nearly doubled its
monthly listenership in September with 182,300 from 98,700 ATH in
August..."
Arbitron Webcast Ratings Report -- September 2000 (Top 20 Aggregate
Tuning Hours -- ATH)
| Rank |
Channel |
Format |
Corporate Affiliate |
Internet Affiliate |
ATH |
| 1 |
NetRadio-
80s Hits |
80s Hits |
NetRadio |
Akamai, iBEAM
Broadcasting |
248,600 |
| 2 |
NetRadio-
Smooth Jazz |
NAC/Smooth
Jazz |
NetRadio |
Akamai, iBEAM
Broadcasting |
234,300 |
| 3 |
NetRadio-
Hits |
CHR |
NetRadio |
Akamai, iBEAM
Broadcasting |
232,000 |
| 4 |
KNAC.com
Pure Rock |
AOR |
Enigma Digital |
Akamai, Enigma
Digital |
213,000 |
| 5 |
NetRadio-
The X |
Alternative
Rock |
NetRadio |
Akamai, iBEAM
Broadcasting |
212,800 |
| 6 |
NetRadio-
Rt. 1 Country |
Country |
NetRadio |
Akamai, iBEAM
Broadcasting |
212,400 |
| 7 |
NetRadio-
Quiet Classics |
Classical |
NetRadio |
Akamai, iBEAM
Broadcasting |
208,500 |
| 8 |
NetRadio-
Vintage Rock |
Classic
Rock |
NetRadio |
Akamai,
iBEAM Broadcasting |
198,700 |
| 9 |
Virgin
Radio |
Hot AC |
Scottish Media
Group |
Ginger Online |
191,300 |
| 10 |
WABC-AM |
News/Talk |
ABC Radio |
RealBroadcast
Networks |
188,000 |
| 11 |
Groove Radio |
Electronica |
Enigma Digital |
Akamai, Enigma
Digital |
182,300 |
| 12 |
NetRadio-
Cafe Jazz |
Jazz |
NetRadio |
Akamai, iBEAM
Broadcasting |
152,300 |
| 13 |
CFNY-FM |
New
Rock |
Shaw
Communications |
Activate,
GlobalMedia |
144,500 |
| 14 |
WPLJ-FM |
Hot AC |
ABC Radio |
RealBroadcast
Networks |
135,900 |
| 15 |
NetRadio-
Lite Hits |
Easy Listening |
NetRadio |
Akamai, iBEAM
Broadcasting |
124,900 |
| 16 |
KPLU-FM |
Jazz |
Pacific Lutheran
University |
Activate |
121,500 |
| 17 |
NetRadio-
New Age |
New Age |
NetRadio |
Akamai, iBEAM
Broadcasting |
116,800 |
| 18 |
KPIG-FM |
AAA |
New Wave Broadcasting
LP |
Activate,
GlobalMedia |
113,900 |
| 19 |
Tom
Joyner Morning Show |
Talk/Personality |
ABC Radio
Networks |
RealBroadcast
Networks |
109,100 |
| 20 |
NetRadio-
60s Country |
Country |
NetRadio |
Akamai, iBEAM
Broadcasting |
108,200 |
You can read the Arbitron piece and see a list of
the top 75 rated streams here.
...
 |
...
Much like the ratings we saw from Arbitron last month
(here),
there seems to be a pretty even spread of formats across the
top 20, with the notable exceptions of Urban and Oldies.
And much like the last Arbitron study, NetRadio streams
dominate the chart, much like we've been seeing ABC Radio
"own" the MeasureCast ratings. But we can see that
MeasureCast's top station, WABC-AM/New York, ranks only 10
with Arbitron. So NetRadio's king, right?
Hard to say. Arbitron's "Aggregate Tuning Hours"
and MeasureCast's "Total Time Spent Listening" (after
adjusting for the fact that Arbitron's study period is a month,
MeasureCast's a week) should be nearly the same thing. So,
if we were to multiply a station's Total TSL from the MeasureCast
study by 4.3 (the number of weeks in in a month), one would
imagine that we'd have a number similar to that station's
score in Arbitron (with the understanding that MeasureCast's
study was from last week, while Arbitron was September).
... |
MeasureCast Top Ten -- December 4th-10th 2000
|
Rank
|
Station
|
Format
|
Network
|
Total
TSL (in hrs.)
|
RAIN's
estimated Monthly Total TSL
|
|
1
|
WABC-AM
(New York) |
Talk
Radio |
ABC
Radio |
80,466 |
346,004
|
|
2
|
KSFO-AM
(San Francisco) |
Talk Radio |
ABC Radio |
46,736 |
200,965
|
|
3
|
The
Beat LA (Los Angeles) |
Urban R&B |
RadioOne |
46,169 |
198,527 |
|
4
|
WBAP-AM
(Dallas / Ft. Worth) |
News/Talk |
ABC Radio |
45,259 |
194,614 |
|
5
|
WLS-AM
(Chicago) |
News/Talk |
ABC Radio |
35,014 |
150,560 |
|
6
|
KABC-AM
(Los Angeles) |
Talk Radio |
ABC Radio |
32,052 |
137,824 |
|
7
|
Radio
Margaritaville (Internet-only) |
Classic Rock |
Broadcast America |
30,816 |
132,509 |
|
8
|
KGO-AM
(San Francisco) |
News/Talk |
ABC Radio |
29,560 |
127,108 |
|
9
|
3WK
Original Underground (Internet-only) |
Alternative Rock |
3WK |
26,837 |
115,399 |
|
10
|
WPLJ-FM
(New York) |
CHR/Top 40 |
ABC Radio |
25,249 |
108,571 |
...
 |
...
Let's look at some of the stations that were common
to both studies using our conversion formula.
You'll notice above that WABC's "Monthly Total
TSL" (again, MeasureCast's weekly number multiplied by
4.3) is nearly twice what
Arbitron rated it. KSFO's (Arbitron #47, ATH 61,500) adjusted
MeasureCast number was more than
three times the Arbitron measurement. WLS-AM (Arbitron
#43, ATH 66,900) more than doubles
by MeasureCast. Ditto for KGO (Arbitron #51, ATH 60,100).
But WPLJ's adjusted monthly number (108,571) is at least
in the same ballpark as the Arbitron number (135,900).
Does this mean:
-- WABC, KSFO, and other News/Talk stations had huge growth
in online listenership, possibly due to the post-election
turmoil? It will be interesting to see Arbitron's December
numbers.
-- Subtle methodology differences of the two studies make
the numbers illogical to compare?, and...
-- If this is true, and we expect advertisers to come to our
Internet radio party someday, there's some work to be done
in standardizing listening measurement (though broadcast radio
stations seem to do fine using different studies that yield
different results).
To get a rough idea of how many are listening to a
station at any given moment, take off the last 3 zeroes off
of the monthly number and multiply by 2 (in effect, what you're
doing is dividing by 500 -- very roughly the number of "broadcast"
hours, that is 6a-12M, in a month).
One final thought: As different as the Arbitron and
MeasureCast numbers are from each other, they seem to be pretty
consistent from study to study. Broadcast veterans know that
this is not true in traditional radio, where from week to
week and book to book, a station's numbers can rise and fall
quite drastically. Now, these Internet numbers measure actual
streams, where broadcast ratings are estimations
based on respondent "testimony." It's long been
believed that broadcast radio listening is actually a lot
more consistent than ratings indicate, and this seems to bolster
that feeling.
... |

From Inside.com: "Radio station web site developer Feed
the Monster Media is now the target of a legal action
for
failing to 'feed' its employees. Fifty-seven workers of the now-defunct
Burbank-based company sued FTMM, Infinity Broadcasting Co., CBS
and others on Nov. 22 in the San Fernando branch of the Los Angeles
Superior Court.
"The lawsuit cites June Securities and Exchange Commission
reports filed by FTMM that purport to show that Infinity
and CBS are shareholders and that FTMM's existence is 'dependent'
on its relationship with CBS.
"The SEC paperwork also allegedly says that FTMM has
a 'history of operating losses' and was in dire straits financially.
Despite this, however, FTMM allegedly failed to warn its employees,
and instead issued company-wide hopeful e-mails saying that it
was in negotiations with investors. To induce workers to continue
while payroll was delayed a few days, the company offered options
for 500 shares of FTMM stock at $1.50 a share -- even though the
stock was trading for less at the time, the suit says.
"On Oct. 13, the company ceased operations (see RAIN
story here),
and the employees claim they haven't been paid since Sept. 29...
"The lawsuit claims breach of contract, unpaid wages,
civil conspiracy and fraud, among other causes of action."
Read the story here.
|
Have
an opinion on this article? Share it! Simply click
the headline at left to bring up a convenient "Submit"
form. |

From Internet News: "Nielsen//NetRatings
Tuesday revealed that streaming media consumption skyrocketed
to an all-time high in November 2000, with 35 million Web users
at home accessing streaming content, a 65
percent increase from 21 million during the same month
last year.
"Thirty-six percent of all Web surfers accessed some
form of streaming media in November 2000, as compared to 28 percent
during the same time last year. High profile events supported much
of the growth in streaming media usage.
"'Historically, branding opportunities have been limited
to high profile events in television, radio and print, but now,
streaming media is wooing and winning eyeballs on the Web' said
T.S. Kelly, director of Internet Media Strategies at NetRatings.'
"'What we're seeing right now are the first steps towards
convergence. As the popularity of streaming media grows, television
and radio companies are beginning to produce content that captures
the Web user, leveraging different media to reach their target audience,'
said Kelly."
Read the Internet News story here.
|
Simply
click the headline at left to bring up a convenient pop-up
form -- or click here
to use your own e-mail software. |
| xxx |
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|
Try
it out! Explore the wide world of
Internet audio by clicking the screenshot above.
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R&R |
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RBR |
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Radio Ink |
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All Access |
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Inside Radio |
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Gavin |
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Ind.Stndard |
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Red Herring |
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Business 2.0 |
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FMQB |
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at 1-312-726-8300 or send an e-mail HERE.
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Everstream |
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RadioWave |
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RCS |
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Dalet |
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Prophet |
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RCS |
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Billboard/Airplay Monitor Seminar |
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MOBE |
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NAB Radio Show |
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QuickTime Live! |
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Streaming Media West 2001 |
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Launch |
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MJI Interactive |
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MP3Radio.com |
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RockNews |
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RadioAMP |
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RadioWave |
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SBR Custom Channels |
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SoundsBig |
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Westwind Media |
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Amazon |
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CDNow |
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GotMerch |
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ubrandit |
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DMR UnityMail |
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MJI E-mail Director |
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Akoo |
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Sonicbox |
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Access Broadcasting |
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Bandwear |
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Job Force Network |
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ABC Radio Networks |
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AMFM |
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Premiere |
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RadioWave |
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Arbitron Webcast Ratings |
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MediaMetrix |
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Nielsen/NetRatings |
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RateTheMusic.com |
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BroadcastSpots.com |
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BuyMedia |
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Interep Interactive |
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Lightningcast |
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MediaAmerica |
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RadioWave |
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Emblaze (WebRadio) |
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QuickTime |
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Real Networks |
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Windows Media |
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Activate |
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Akamai Technologies |
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CLBN |
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Everstream |
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iBeam |
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Intel |
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Live365 |
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RadioWave |
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StreamAudio |
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surferNETWORK |
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VitalStream |
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WarpRadio |
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WebRadio |
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Yahoo! Broadcast |
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Innuity Media Services |
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MJI Interactive |
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RDG |
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SiteShell |
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WebPresence |
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